EP51: "Keep it Simple" Jules Miller
London native Jules Miller was no stranger to supplements when she founded The Nue Co. Having grown up with a doctor for a grandfather who specialized in the study of Vitamin B12, she knew the basics. It was only after she personally turned to supplements as a means to combat IBS, however, that she started to see the problems within the industry.
She found that, as a general rule, 50% of the ingredients in supplements are composed of synthetic fillers, bulking agents, and processed ingredients –– all of which made her IBS worse. Disillusioned by brands touting misleading messaging, questionable ingredients, and poor quality products, Jules realized that she could create a solution.
She left her job as a marketing executive to take on the supplement industry, developing products that utilized scientific research, clinically tested and clean ingredients, and the best practices from alternative medicines like Ayurveda. By the time the brand launched in 2017, Jules had become a pioneer, redefining the entire category by creating products like Debloat Food + Prebiotic, which has consistently sold-out year after year and which many customers have called “life-changing.”
When she’s not at work redefining the supplement category and taking on the wellness industry, Jules advocates for mental health awareness, gender agnostic brands, and sustainability. Jules splits her time between New York and London with her husband, Charlie, and their beloved french bulldog, Lola.
Her favorite Ritual:
One of my favourite morning/evening self-care rituals is to make my own interpretation of golden milk - the Debloat Latte. I create it by mixing our DEBLOAT + PREBIOTIC supplement, that carries a combination of organic turmeric, cinnamon, ginger, in with warm frothy coconut milk...it’s delicious and great for soothing the stomach.
You can find Jules at:
And a gift for our listeners!
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